// The Basics
Data products by domain
Every organisation asks the same core questions: where is the cash going, which customers drive margin, how reliable is our delivery, how productive is the warehouse. Our data products answer them per domain: Finance, Sales & Marketing, Supply chain and Operations, as ready-to-use reporting on top of the Enterprise Data Model.
Because every domain shares one model, the insights connect. An order fulfilment problem can be traced from customer to warehouse to carrier in a single view, instead of across three separate reports that don’t quite agree with each other.

